Campaigns · Original Visual Editorials Nº 001

Iconic Is a Mindset

Nine posters, one thesis: build what you wish existed, and put your own face on the wall while you do it.

Campaign · MMXXVI Design & Art Direction · UN.COMMON.ICON Studio

A publication needs a campaign that explains it faster than any about page could. This is ours, shot and pasted up in the spirit of the flyers that built every scene worth remembering: tape marks left on, edges rough, statements unhedged.

Campaign poster · the UN.COMMON.ICON wordmark in pink over Sasha's face
Nº 1 · The name, said out loud.
Campaign poster · Hi, I'm Sasha
Nº 2 · The introduction.
Campaign poster · I Build Culture
Nº 3 · The mission.
Campaign poster · Creator, Curator, Connector, Producer, Icon
Nº 4 · The job description.
Campaign poster · Make Cool Shit, Help People, Repeat
Nº 5 · The reminder.
Campaign poster · I'm Building What I Wish Existed
Nº 6 · The method.
Campaign poster · Iconic Is a Mindset
Nº 7 · The thesis.
Campaign poster · The Best Things Happen Off the Algorithm
Nº 8 · The philosophy.
Campaign poster · Built for the Un.Common.Ones
Nº 9 · The dedication.
Built for the un.common.ones.
SeriesCampaigns · Nº 001
Design & Art DirectionUN.COMMON.ICON Studio
YearMMXXVI
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